Selling your own home? Know how it works first.
OwnClose walks you through your whole sale, one step at a time. Nine stages, a checklist for each one, and an AI guide you can ask whenever you have a question.
This teaches you how selling works in your area and what an unrepresented seller is owed. It doesn't price your house, negotiate your deal or replace your lawyer.
What you can do with OwnClose
Nine stages, each with a checklist to help you sell your own home. Log in whenever it suits you. Everything is saved, so you pick up right where you left off.
Understand your options
Private sale, a full-service listing, a limited-service or flat-fee brokerage, or a mix. Learn how each one works before you pick.
Know your property
Title, charges, permits, strata documents. Know it the way a professional would.
Work out your own number
A comps worksheet does the arithmetic. The number is yours.
Get three opinions
Ask the managing broker at three independent brokerages for a no-obligation opinion of value, and track them side by side.
Choose your route
You know your property, your number and what three professionals think. Now choose: sell it yourself, list it, or a mix. Hiring an agent is a good outcome too.
Prepare and market
Photos, an accurate description, the right places to be seen.
Showings and licensees
Who represents whom, and what you'll be asked.
Offers go to your lawyer
Learn the parts of a contract. Every offer goes to your lawyer or notary.
Closing
Dates, costs, keys.
What an unrepresented seller is owed
When you sell without an agent, you're called an unrepresented party. The real estate professionals you deal with work for the buyer, and the rules spell out how they have to treat you. Knowing those rules before the first phone call makes everything easier.
You're told who they work for
Each province has its own real estate regulator, its own rules and its own forms. In BC, for example, a licensee working for the buyer has to give you a form called Disclosure of Risks to Unrepresented Parties before you talk about your sale. Across the country the idea is the same: you're told, usually in writing, that they represent the other side.
Read any disclosure form before you talk about your sale. Signing or initialling it only confirms you were given it.
Agency disclosure comes in writing
Every state sets its own rules and forms. In Texas, for example, a licensee has to give you a written notice at your first real conversation about the property, explaining what they owe someone they don't represent. In every state the idea is the same: a buyer's agent works for the buyer, not for you.
Ask any agent who calls, "Who do you represent?" If it's the buyer, treat the conversation that way.
Give you facts and forms
They can give you factual information and standard forms, fill out a standard contract, and pass your messages and offers to their client.
You can ask them for facts and paperwork. Just remember that anything you say, such as how soon you need to sell, can be passed to the buyer.
Advise you or negotiate for you
They can't advise you on price or terms, negotiate for you, or keep what you tell them from their client. OwnClose makes sure you understand that conversation before it happens, so it goes smoothly for everyone at the table.
Questions like "is this a fair offer?" aren't theirs to answer. Those decisions are yours, with your own lawyer or notary looking over the contract.
Wherever you're selling, the AI guide explains your province's or state's rules and names the source so you can check it.
Your whole sale, on one map
Nine stages, each with its own checklist, in three parts. First you learn: your options, your property, your number and three professional opinions. Then you decide: choose your route with all of it in hand. Then you sell: prepare and market, showings, offers and closing.
Your portal shows where you are on the map, what's done and what's next.
A guide that knows the local rules
Every stage has an AI guide beside it. If you've never used AI before, don't worry. It works like sending a message to someone who knows the process well.
What it won't do
Price your house, recommend terms, compare offers, or act as your lawyer. Those decisions are yours and your professionals'.
Why a flat fee
OwnClose is a product, not a service on your sale. You pay $69 CAD once and it takes no part of your sale price. Its only job is to teach you the process. The checklists stay yours, and the AI guide is included for your first 3 months.
Sell it yourself. Know the system you're selling in.
One purchase gets you everything below.
After 3 months, add 30 more days of the AI guide for $19 if you need it. We email you 7 days before it ends, and nothing renews or charges you on its own.